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digital.iway solution

FurnitureBarn USA

Location:
Indiana, PA
Solution:

Services Provided: complete overhaul to a new website design using WordPress and the Elementor commercial page builder.  Custom data migration from the PrestaShop e-commerce system to WooCommerce importing all products, customers, and associated orders.  Wholesale pricing integration by user role with signup and login functionality showing different pricing when wholesalers are logged in.

Additional enhanced functionality integrated to WooCommerce: Abandoned cart reminders, multi-step checkout, mailchimp newsletter subscribe, shipping restrictions by state, payment gateway restriction by user role to allow wholesale customers to order as a quote submission and others to easily pay online.  Advanced product searching was integrated to allow searching by many specific product values including sku number and quick display while typing a search.

The final piece of the project was to optimize the shopping experience to be mobile Friendly, Search engine optimize all products and pages then provide comprehensive staff training to manage all content and features of the site.

Client Description:
Furniture Barn USA (FBUSA) is your ultimate destination for finely crafted Amish-made rustic furniture at amazing prices. Nestled in the rolling hills of the Western Pennsylvania, we have transformed our farm and equine center into a premier direct-from-manufacturer distribution center for outdoor/indoor furniture. We connect the Amish manufacturers directly to you!

Family-owned and operated, FBUSA’s products are custom made-to-order and hand-crafted by Amish builders across Pennsylvania and Ohio who have honed their skills and crafts across generations. Amish furniture is unmatched in craftsmanship and durability. You will not find flimsy foreign-made kits at FBUSA. All of the products we distribute are proudly made in the USA!

We offer a large variety of product designs, styles, sizes, and colors to choose from. Plus, all of the products we distribute are made of the highest quality materials. Our locally sourced woods include cedar, hickory, sassafras, and aspen, to name a few. We also have a large selection of high-quality, durable and eco-friendly Poly (high grade recycled plastic) Lumber. Great attention is paid to the fine carpentry of our products and it shows!
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